When I got to the checkout
I looked at the register and everything was being posted as a $1.00. When I
brought it up to the cashier's attention the items were marked 99 cents on the
shelves she said they were 99.9 percent and pointed to a sign on the counter
for item that had nothing to do with what I bought. I pointed out 99.9 cents
isn’t a dollar and the stores advertises nothing over a dollar. I was informed
that it's just the name of the store and means nothing. She then called a manager
over and I went through the same song and dance, bottom line I told the manager
it was false advertising and walked out telling them to keep the stuff. Two items at 99 is a 1.98 and 2 items at 99.9 cents is $1.99.8 and they were charging $2.00 not the money it's the principal.be###
99 Cents Only Stores is a price-point
retailer chain based
in Commerce,
California. The store offers products at $0.99 or less.[3] Founded by David Gold in 1982, most of the stores
are located in Southern
California, with others in Nevada, Arizona and Texas. The company also
operates Bargain Wholesale, which sells
wholesale to retailers across the United States & Exports to over 15
countries from showrooms in Los Angeles, Chicago, and Houston. It also exhibits
at tradeshows in Las Vegas & Chicago.
Mr. Gold
first came up with the idea as a means to liquidate slow selling wines at his liquor store. After prompting from a friend,
he then created a full store of these bargains. To get publicity, he sold
televisions for only 99 cents on the first day, and then had family members
calling TV stations to ask about the commotion caused by the lines. The practice
continues today as a brand new 99 Cents Only Store will sell a high priced item
for 99 cents to the first nine customers in line on opening day, and other
limited items for the next 90 new opening day customers. Despite its image, the
company operates a basic information
technology operation
with a computer system ordering stockers in the distribution center and point
of sale registers tracking purchases at every store.[4] The
Texas distribution center is a former Albertsons facility
bought when they chose to exit the Houston market.
99 Cents Only Stores advertises
that it is open "9 days a week", often invoking humorous commentary
on holidays with products sold for 99 cents. The company also celebrates the
99th birthday of public figures and names 99 year old individuals as honorary
spokespersons. Photographer Andreas Gursky's diptych of the inside of the Hollywood,
California 99 Cents
Only store became the most expensive
photograph ever sold
in February 2007, auctioned for $3.3 million.[5]
In October 2007, a more flexible
pricing structure was implemented where items are sold for prices lower than 99
cents (for example, 69 or 49 cents). The management believes that this will
permit better management of commodity price increases.[6]
In September 2008, the company
raised its highest price from 99 cents to 99.99 cents; the first increase in
the history of the franchise—to combat "dramatically rising costs and inflation."[7]
In October 2011, the company
agreed to a $1.6 billion dollar buy-out by private equity firm Ares Management and the Canada Pension
Plan Investment Board. [8] The
deal was completed on January 13, 2012. [9]
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